Skip to main content

New TV? Do these six things on day one

Black Friday hauls, Christmas morning, Super Bowl upgrades — every new TV ships in showroom mode with its worst settings on. Twenty minutes on day one makes it look and work the way the reviews promised.

PublishedNovember 4, 2026
Read time6 min
ReadsNew guide
Verified againstManufacturer setup documentation

Call 661-412-4308 Free quote over the phone Request service

Day one

The checklist

Every TV ships configured to win a showroom wall: searing brightness, oversaturated color, motion smoothing on. None of that is how it should live in your living room.

  1. Unbox it like it’s glass — because it is

    Two people past 55 inches, lift by the edges, never press the screen, and never lay a big panel flat. Check for cracks and dead pixels before the wall or the stand. Keep the box and foam for 30 days — it is your return ticket and the only safe way to transport it again.

  2. Connect Wi-Fi and update the firmware first

    Before judging anything, let the TV update — Settings → Support/About → Software Update. TVs ship with months-old software; day-one updates fix picture bugs, app crashes and HDMI quirks you would otherwise spend a weekend troubleshooting. Sign in with your Samsung/Google/Amazon account while you are there so your apps follow you.

  3. Kill the showroom settings

    Three switches transform the picture: set picture mode to Filmmaker or Movie (accurate color instead of neon), turn motion smoothing off (the soap-opera effect — every brand names it differently), and turn off the aggressive eco/ambient dimming that makes the picture pump brighter and darker. If the TV asks “Home or Store?” during setup — Home. Always Home.

  4. Game console? Flip on Game Mode for its input

    Game Mode cuts input lag dramatically — on by default on some TVs when they detect a console, manual on others. While you are in there, name your inputs (“PS5,” “Cable”) and make sure the console sits in the HDMI port that supports its full 4K/120 output if the TV only has one or two.

  5. Decide about sound honestly

    New TVs are thinner than ever, and physics is undefeated: the built-in speakers are the one part that did not improve. If dialogue sounds thin, a soundbar fixes more about the experience per dollar than anything else — our soundbar vs. surround guide picks the lane, and we mount them centered and wired clean.

  6. Deal with the old TV the same week

    It will otherwise live in the garage until 2031. Working: donate it. Dead: Kern County takes it free as covered e-waste. Factory-reset it first so your logins leave with you — the full rundown is in our Bakersfield TV recycling guide.

The quiet one

Your TV watches you back — unless you tell it not to

Modern smart TVs ship with ACR (automatic content recognition) switched on: the TV fingerprints what is on screen — every input, not just its own apps — and sells the viewing data for ad targeting. You agreed to it somewhere on page 14 of the setup screens. If that bothers you, it is reversible: look in settings under names like Viewing Information Services (Samsung), Live Plus (LG), or Smart TV Experience / ACR (Roku, Sony, Vizio), and switch it off. The TV works exactly the same without it — the ads just get dumber, which was the goal.

While you are in the privacy menus, decline “personalized ads” and any “voice data improvement” you did not ask for. Five minutes, once.

Day one, in order 1inspect before installing · keep the box 2Wi-Fi → firmware update → sign in 3Filmmaker mode · motion smoothing OFF 4Game Mode on the console input 5sound decision · 6 — old TV out the door
Worth knowing

Placement is half the picture

The best panel in the store looks mediocre mounted too high, aimed at a window, or perched on a narrow console. Get the two numbers right before anything else: the right size for your viewing distance and the right height (eye level about a third of the way down the screen — not over the fireplace by default). Glare off a west-facing Bakersfield window has its own fixes too: that guide is here. And if the plan is on the wall with zero visible wires — that is the thing we are known for.

Did this guide help?

One tap, no sign-up — it tells us which guides to improve and shows the next reader what worked.

New-TV season

We do the whole swap in one visit

Old TV down and patched, new TV mounted with wires hidden, settings done, soundbar centered — November through the Super Bowl, this is most of our week. Call or text the TV size and a photo of the wall for a quote on the spot.

Call 661-412-4308 Text us a photo

More guides: What size TV to buy · Turn off the soap-opera effect · Recycle the old TV

Asked constantly

Quick answers

Should I keep the box?

For 30 days minimum, yes — it is your return ticket if a dead pixel or panel flaw shows up, and the only safe way to transport the TV again. Flatten it in the garage if space is tight. After the return window, recycle it.

Wall mount or the stand it came with?

The stand is fine on a wide, stable console away from kids and dogs. Mounting wins on safety (no tip-over), viewing height, space and looks — especially above 55 inches, where tip-over becomes a real hazard with children in the house. Either way, set the height so eye level lands about a third down the screen.

Can I move my apps and logins from the old TV?

Partly. Sign into the same Samsung, Google or Amazon account during setup and your app list and some settings follow automatically; most TVs also offer phone-based setup that copies your Wi-Fi and accounts in one step. Individual streaming apps still ask you to sign in once.

Do I need a surge protector?

Yes — a real one, not a power strip. A surge protector with a connected-equipment warranty costs a fraction of the TV and dies in its place during a Bakersfield summer brownout or a storm spike. Our surge protector guide covers what actually matters on the label.

When do TVs actually go on sale?

The two reliable windows: Black Friday through Cyber Monday, and the two weeks before the Super Bowl. New model years also push last year's panels down in spring. If you are reading this with a new TV already in the room — congratulations, the next job is the checklist above.

Want it on the wall instead of the stand?

New-TV season is our busy season — mounted, wires hidden, old TV down, same visit. Free quote over the phone.

Call 661-412-4308 Text us